Restaurants are business ventures that aim at making money by delivering mouthwatering delicacies that tantalize the palate. Therefore, like any business, they demand that you take numbers into consideration at all times. This is where effective sales management comes into the picture. By keeping track of sales and analyzing their data, you can learn how profitable your restaurant really is. As a result, you can be more proactive while managing your business and identify possible issues on time.

If you have a restaurant sales management tool, you have most of your work cut out for you. However, complementing your software with the following five tips will definitely maximize its efficiency.

Opt for Daily Reports

Daily reports offer you valuable insight on a daily basis, ensuring that you operate shifts more efficiently, manage your inventory, and adjust labor costs to meet shift sales goals. Your reports could track important numbers such as your daily sales, menu item sales, and hourly Staff Labor Reports. That way, you canSales Management Tool ensure that your restaurant is on track and even revise your strategy to go beyond your current sales target.

Keep Tabs on Your Staff

Your staff has a major role in your restaurant’s profitability. Therefore, make sure that they’re performing efficiently and behaving cordially with your clients. Carrying out tips 1 and 2 will help you prevent scheduling issues that could overburden them, but remind your workers that their next appraisals and future raises depend on how effectively they contribute to your restaurant’s profits.

Calculate Prime Cost Weekly

Another important sales management task is prime cost calculation. Prime cost allows you to uncover profit potential and how well your costs are managed. If you don’t control these costs, your bottom line will be lower than expected. This, in turn, indicates that your restaurants’ management is inefficient. Therefore, to maximize your profits, calculate your prime costs every week. Simply add food and beverage costs, salaries and wages, payroll taxes and benefits. With this number in hand, you can cut losses, discover discrepancies, and gain better understanding of potential profits.

Conduct a Monthly Profit and Loss Analysis

Crunching daily and weekly numbers is an important part of management. This task allows you to determine the success and profitability of your operations. However, you also need to create and review a complete financial statement package at the end of the month, and especially include documents such as a balance sheet and income statement. You can also opt for a profit and loss analysis to quickly scan key numbers such as prime cost, controllable expenses, non-controllable expenses, and restaurant operating income.

Understand Your Clients’ Needs

Without your clients, you can forget about an income let alone sales. Therefore, you need to ensure their willingness to come to your establishment and spend money on your offerings. For this to happen, you need to understand what they need and want. Sales management experts recommend the use of CRMs to identify what your clients expect from you and how you can ensure their loyalty in the long run. Only then can they contribute to your bottom line, be it by dining at your restaurant or by recommending it to others.

Luckily, each of these tips and other aspects of sales management can easily be automated. If you’re interested in getting your own restaurant sales management tool, consider one of the best tools out there: eRestaurant. The comprehensive software used by America’s top restaurant chains offers five modules that can help your sales managers excel and boost the efficiency of your operations. Through Universal Forecast, you can generate sales forecasts among other predictions to maximize performance. The Business Intelligence module will provide you with real-time data on your finances whereas Workforce Management will manage employee-related issues such as scheduling. Finally, you can adjust your demand and tweak your supply chain through the Supply Chain Management module.

So get eRestaurant to automate your restaurant chain’s sales management operations today. Request a free demo or call us at 1-800-676-1281 for more information.